by: Lawrence Deon
One of the biggest hurdles online marketers face is web site promotion. There are literally countless ways to promote online; some are good while others are a complete waste of time.
What works? Well there are several good strategies to get your message out to your niche. Each strategy will produce different results for various niches.
Contests or Sweepstakes
Holding a contest or sweepstakes is a proven way to promote your web site. You can announce your site to hundreds of web sites that list free contests and sweepstakes.
Press Releases
One of the most powerful promotion strategies is sending out press releases about your contest or sweepstakes. Ask entrants to your contest or sweepstakes if they would accept offers from your business in the future by e-mail.
Chat Rooms or Forums
Use online chat rooms to promote your web site. Find the right chat room where your targeted audience or niche would gather. Announce to everyone in the chat room something interesting or free that's offered on your web site to attract visitors.
Always be aware of chat room rules before engaging the visitors in a sales pitch that could be considered spam.
Cross promotional enterprising
Cross promote or joint venture your web site with other sites.
I try to find other web sites that have the same target audience, but are not in direct competition with my business. It?s a sure fire method of increasing my exposure to qualified prospects.
Cross promotional enterprising with other businesses will increases your online exposure, sales, and helps beat your competition to the top of the search engine results pages.
It doesn?t matter what your promoting you?ll find businesses to cross promote and joint venture with all over the Internet.
Traffic Generators
You can easily promote your web site by using traffic generators. I?m not talking about magic bullets or hocus pocus schemes either.
They could be free e-zines, a service, e-book or contest etc. Giving away traffic generators gives you the opportunity to get free advertising by including your ad on them.
Take it one step further and make it viral. Write a short ebook and give away the distribution rights. Other webmasters are generally receptive to promote quality content! .
I sweetened the deal for my subscribers by adding a viral ebook, PPC Cash Bonanza and an issue-by-issue contest for free advertising in my newsletter, the Ranking Report.
There are literally hundreds of online directories that will also let you submit your freebie information. Remember; let other people give away your traffic generators.
Email Discussion Groups
Posting messages to e-mail discussion lists is another great way to promote your web site.
An e-mail discussion list is a group of people connected together via e-mail that can communicate with one another.
When you post a message to a list always make sure you include your signature file at the end. Include an attention getting sentence why they should visit your web site. Just like a headline. Make it provocative and compelling!
There are many more ways to promote your website. If one of these methods doesn?t work for you find another, but whatever you do? do something.
Once you've committed to taking action everything you do online from sending emails to blogging or even just surfing the web, should be motivated towards producing more visitors to your web site and referring prospects through promotional means.
Do nothing? get nothing, do a little & get a lot!
About The Author
Copyright 2005 Lawrence Deon Lawrence Deon is a Search Engine Optimization/Marketing Consultant Author and Developer of the popular search engine optimization and marketing model Ranking Your Way To The Bank. http://www.rankingyourwaytothebank.com ldeon@rankingyourwaytothebank.com
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How To Conceal Your Website's "Fingerprint" From The Search Engines
How To Conceal Your Website's "Fingerprint" From The Search Engines
by: Satyajeet Hattangadi
The internet marketing industry is now flooded with various page and portal generators.
In the good old days the gateway page generators did very well, earning a lot of money for many people.
Then the search engines began to crack down on robot-generated pages, a trend which has led to the demise of such tools.
But how is it that the search engines are able to track down these sites so fast?
Well, its not rocket science. Believe me, even you could track down a site within minutes if you knew how to find its fingerprint.
A fingerprint for a site is usually a piece of text or a paragraph or at times a particular CSS style that the software repeats for all the sites it generates.
In fact that's why I always advise customers of my portal generation software Niche Portal Builder (http://www.novasoft-inc.net)...
How To Conceal Your Website's "Fingerprint" From The Search Engines
Spyware The Enemy To You And Your Computer
by: John Maier
There is a good chance that if you are actively online with your computer system that in some way spyware will get installed. All it takes is just clicking on the wrong site or by signing up for some web programs. Pretty much everyday there is a new form of spyware that has been created by someone or some company that is seeking information. Also with the easy availability of high speed internet services it has made the spread of spyware even faster and easier.
Spyware was originally designed to monitor and transmit back information to its ?home? or creator without the user?s knowledge sometimes. This data would used to send back advertising ads usually popup to your computer. Over time spyware has changed and grown and now it has four biggest types of ?malicious software? and threat to computers worldwide along with viruses, Trojans and worms.
So what are the major dangers with...
Spyware The Enemy To You And Your Computer
3 Important Tips for First Time Home Buyers
by: Jeffrey S. Ragan
When looking at tips for first time home buyers, you've come to the right place.
Many people are looking all over the Internet for reliable information. There's over 761,940 websites (as of March 05) with information or online forms urging you to fill them out for more details.
While I certainly agree the Internet is a great place for obtaining tips for first time home buyers, it can also become a real information overload as well. So I want to give you some tips that can help in your search.
Tips for First Time Home Buyers #1
Don't be too quick!
Avoid giving out your personal information like Social Security number, date of birth etc. at every website that asks for it. This is the single biggest mistake I've seen made. Some first time home buyers in their zeal to get started do this.
The problem is this, many sites will require this information...
3 Important Tips for First Time Home Buyers
5 Ways To Improve Your Adsense Earnings
by: Erika Ackerman
If webmasters want to monetize their websites, the
great way to do it is through Adsense. There are lots
of webmasters struggling hard to earn some good money
a day through their sites. But then some of the
?geniuses? of them are enjoying hundreds of dollars a
day from Adsense ads on their websites. What makes
these webmasters different from the other kind is that
they are different and they think out of the box.
The ones who have been there and done it have quite
some useful tips to help those who would want to
venture into this field. Some of these tips have
boosted quite a lot of earnings in the past and is
continuously doing so.
Here are some 5 proven ways on how best to improve
your Adsense earnings.
1. Concentrating on one format of Adsense ad. The one
format that worked well for the majority is the Large
Rectangle...
5 Ways To Improve Your Adsense Earnings
The Vital Few
by: Paul Lemberg
Back in the 19th century, an Italian economist quantified the general relationship between a minority of producers and a majority of output. Sound familiar? The simplified version of Vilfredo Pareto's ratio, known as the 80/20 rule or the Pareto Principle, says that in most cases, 80% of production comes from 20% of producers.
Quality guru J.M. Juran referred to Pareto's principle as "The Vital Few and the Trivial Many". If you are running a company the 80/20 rule has powerful implications for every area of your business.
Pareto's postulate says 20% of your effort will generate 80% of your results. There is also a corollary: 20% of your results absorb 80% or your resources or efforts.
The game is knowing which is the right 20% - distinguishing the Vital Few from The Trivial Many. 20% of your customers yield 80% or your revenues, and 20% of your customers yield 80% of your profit. But not necessarily...
The Vital Few
Pros And Cons Of Getting VOIP Right Now
by: Ron King
You have a telephone, right? You have a computer, right? You want to save money, right? BAM, you are a VOIP (Voice Over Internet Protocol) candidate.
It is inevitable that VOIP will replace traditional telephone service at some point. The only question is when should you jump in?
VOIP is quickly becoming more reliable and receiving wider acceptance. In fact, phone companies are already taking advantage of the technology to provide cheaper long distance rates. Like any emerging technology, however, there are kinks in the system that are still being worked out.
Advantages
VOIP has many advantages over regular phone service. One primary advantage is its low cost. If you have a fast Internet connection (DSL or cable), you can make PC-to-PC phone calls anywhere in the world FREE. PC-to-phone connections usually have a charge, but probably still cheaper than regular phone service....
Pros And Cons Of Getting VOIP Right Now
The Pros and Cons of Broadband Internet Phone
by: Mark Hipp
Most people don't know that they already have everything they need to start saving money using internet telephony, or VoIP. All you have to have is a regular telephone and high-speed internet access. That's it! If you have both of those, you are ready to start saving loads of money on local and long distance phone calls.
It is inevitable that VOIP will replace traditional telephone service at some point. The only question is when should you jump in?
VOIP is quickly becoming more reliable and receiving wider acceptance. In fact, phone companies are already taking advantage of the technology to provide cheaper long distance rates. Like any emerging technology, however, there are kinks in the system that are still being worked out.
Advantages:
Internet Phone Service has numerous advantages over traditional telephone service. The most obvious is the cost benefits. If...
The Pros and Cons of Broadband Internet Phone
Sweep Away Colic Baby Crying with White Noise
by: Cherie Stirewalt
It doesn?t make sense does it?
You do everything possible as a new parent to keep your baby healthy and happy.
So why is it, your baby decides to start screaming inconsolably right around dinner time?
Just when you need it least.
Ask yourself?
If you?ve answered yes to the above questions, you might have a baby with colic.
Colic is the diagnosis many pediatricians tag on a baby who is otherwise healthy and thriving, but follows the ?Rule of Threes? as stated above.
A colic baby has episodes of inconsolable crying beginning around the 3rd week of life, lasting...